Client Success Story: Digital Agency x Jobsity

Link

Client

Jobsity (B2B tech staffing firm)

Summary

I owned the creation of this customer success story from concept to completion. The piece focuses on how a digital agency client* (anonymized in this portfolio sample) successfully scaled their development capacity and improved team cohesion using Jobsity's nearshore WordPress developers. The narrative was built around direct client interviews (with client VP-GM) and developer profiles to ensure authenticity and highlight tangible benefits beyond just cost savings.

In addition to the case study itself, I was responsible for writing the landing page, researching optimal keywords, and implementing SEO best practices for the webpage (on page and some technical). I also wrote email newsletters, social media posts, and ads (search and display/banner) that promoted this asset.

*Client name and unique descriptors have been anonymized.

Role

Content Marketing Manager, Marketing Team, Jobsity

Goals

Provide compelling social proof for mid-funnel prospects in the digital agency space; demonstrate ROI of Jobsity's services; create a converting asset for the sales team; optimize the asset's landing page for key search terms to attract organic leads.

Skills Used

B2B copywriting, customer storytelling, interviewing, persuasive writing, case study writing, value proposition messaging, editing, content creation, content strategy, SEO strategy and implementation (on page, technical), SEO tools (SEMRush, Google Search Console), ad copywriting (RDAs, RSAs).

Impact

Became an effective sales tool for engaging digital agency prospects, showcasing Jobsity's ability to provide culturally aligned, high-quality developers and supporting business development in a key vertical.