Jobsity in Action: Wordpress Developer

Link

Client

Jobsity (B2B tech staffing firm)

Summary

As Content Marketing Manager, I led the SEO strategy and content creation for this profile featuring a Jobsity WordPress Developer. The primary goal was to attract organic search traffic for terms related to "hire Wordpress developer." The secondary goal was to highlight client success to attract more leads.  I conducted the interview, wrote the narrative showcasing relevant technical skills and soft skills, edited the content, and performed keyword optimization.

Role

Content Marketing Manager, Marketing Team, Jobsity

Goals

Write engaging profile content; showcase developer expertise and positive client integration; attract organic search traffic for WordPress development staffing keywords; support employer branding; provide social proof via client context; generate relevant MQLs.

Skills Used

Content strategy, interviewing, profile writing, B2B writing, SEO strategy & implementation (on-page, technical), SEO tools (GA4, GSC, SEMrush).

Impact

Improved website visibility for targeted mid-funnel keywords; provided valuable content for prospects seeking web development roles; highlighted positive client integration and developer satisfaction; generated qualified traffic to the website.